FOLLOW THE RACE
From the paddock to the stage.
A welcome, briefing and accompanied transfer to authorised viewing points to watch the vehicles pass. Back in hospitality, receive updates and meet the crew.
During the race weekend
PARTNERSHIP / FIA EUROPEAN BAJA CUP 2027
INSIDE THE RACE.
The paddock becomes a meeting place. Vehicles become experiences. The sporting programme becomes a story your brand can live and tell.
HOSPITALITY / PARTNER ACCESS25Guests in total per racePartner allocations managed by reservation.
01 / EXPERIENCE
Bring your guests into Rally Raid.
Clients, prospects and colleagues: introduce the people who matter to your business to the team and the work behind every race.
CORPORATE RALLY RAID EXPERIENCE
A day built around your brand.
A private event for clients, prospects or employees, meetings with drivers and technical staff, vehicle displays, hospitality and dedicated content production.
An event for your companyPRIVATE TEST EXPERIENCE
Experience the engineering up close.
Activities in an authorised area, demonstration tests or passenger rides with a professional driver, team building, technical training and customised content.
A dedicated experienceVEHICLE DISPLAY
The vehicle comes to you.
Trade shows, conventions, openings and product launches: vehicle presence, optional setup and potential driver or co-driver attendance.
At your venueAccess, shuttles and viewing points depend on regulations, route conditions and organiser instructions. Tests, passenger rides and dynamic activities are subject to safety requirements, insurance, authorisations and technical availability.
02 / GUARANTEED ASSETS
A shared foundation for the 2027 programme.
Whatever level is selected, every partner gains access to a core set of guaranteed assets. Package-specific benefits build on this continuous presence.
HOSPITALITY
Welcome, paddock and authorised-area access, meetings with drivers and the team, vehicle visits and dedicated assistance. Capacity is limited to 25 guests in total per race; partner allocations are agreed and managed by reservation.
FOLLOW THE RACE
A briefing, accompanied transfer and race viewing from an authorised and safe area, followed by a return to hospitality and a meeting with the crew.
PHOTO, VIDEO & DIGITAL ARCHIVE
Coverage of vehicles, paddock, staff, guests, branding and race moments. Agreed photography, reels and content are delivered through a dedicated digital archive.
03 / THE PROPOSALS
Choose your place in the project.
Seven formats, with no public price list: visibility, content, hospitality and activations are shaped around the company’s real objectives.
The main commercial and communication partner of the 2027 programme, with a presence across all three vehicles.
Identity and visibility
- Naming rights and product-category exclusivity.
- Dominant presence on vehicles, race suits, apparel, support vehicles and hospitality.
- Dedicated graphic project, priority in team materials and merchandise.
Content
- A personalised reel every weekend and a photo selection after each race.
- Season-long co-branded video format, interviews and features.
- Agreed content usage rights.
Experiences and relationships
- Priority hospitality allocation and Follow the Race.
- A bespoke corporate event, test or dedicated experience.
- Vehicles at conventions, launches and presentations; possible driver and management participation.
Branding space, content, usage rights, guest allocations and activities are set out in a dedicated proposal. Every collaboration is coordinated with the sporting programme and team availability.
NEXT STAGELet’s build the next stage.Tell us about your goals and discover how to join the BIG TEAM INN project.
Let’s talk